International Conference on Service Computing (Service Computation) 2012, pp.111-115
Language
English
Type
Conference Paper
Abstract
Current advances of television systems provide interactive user experiences. This paper proposes a Video Object Annotation Platform (VOAP), which enables TV viewers can be provided with additional information during they is watching TV. The platform anchored to semantic data serialization to support a sharing of annotations located to specified object at a moment. With the platform, content providers can publish additional information about objects appeared in a program and the viewer can easily access the information. We expect that the proposed platform will provides a novel business model for advertisement market by providing seamless information transfer among consumer (viewer), advertisers (company) and mediation (broadcasting company). As an ongoing work proposing an information exchanging environment in interactive TV platforms, we implemented a user-side application proving the proposed concept.
KSP Keywords
Business model, Interactive TV, Object annotation, User experience, Video object, additional information, information transfer, semantic data
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