스마트폰 도입 이후 국내 무선인터넷 시장은 획기적으로 변화하여 왔다. 이에 따라 무선인터넷시장의 성장은 물론무선데이터 트래픽 또한 기하급수적으로 증가하고 있다. 이러한 무선인터넷 시장 및 트래픽 증가 현상에 대해 다양한찬반양론은 있으나, 무선인터넷 서비스 시장의 활성화는 그간 성장이 다소 정체되어 왔던 통신시장의 재도약의 발판을 마련하고 있는 것은 부정할 수 없는 사실이다. 이에 본 연구는 사건연구(Event Study) 방법론을 이용하여 망 전송속도 및 네트워크 용량 확대에 따라 발생가능한 수요 패턴 중 하나인 유도된 수요(Induced Demand)가 LTE 도입에따라 실제 통신시장에서도 발생하고 있는 지를 실증적으로 분석하고, 유도된 수요 발생에 따른 문제점 및 정책적 해결방안을 제시하고자 한다.
KSP Keywords
event study
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