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Conference Paper
Method for Measuring Advertising Effect of Digital Signage by Joining Advertising System and Mobile Phone Application
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- Authors
- Hyun-Jin LEE, Hwa-Suk KIM, Dong-Hun LEE, Uk JANG, Eun-Il KIM, Kee-Seong CHO, Won RYU
- Issue Date
- 2012-12
- Citation
- International Conference on Convergence Content (ICCC) 2012, pp.417-418
- Language
- English
- Type
- Conference Paper
- KSP Keywords
- advertising system, digital signage, mobile phone application