상세정보
학술대회
Service Delivery Platform for Open IPTV Convergence Service Creation and Management
- 저자
- 윤장우
- 발행일
- 201402
- 출처
- International Conference on Advanced Communication Technology (ICACT) 2014, pp.73-78
- 초록
- IPTV brought a new digital era in the broadcasting domain. The main change of digital broadcasting is an advent of a bi-directional interactive service feature. Using that bi-directionality, IPTV provides various kinds of convergence service such as information providing, advertisement, and e-commerce. But the number of services required to be developed and to be provided to users geometrically increases and the lifetime of services is shortened requiring services to be developed within a short period. To support the market demand for a massive service delivery, the IPTV platform based on service delivery platform (SDP) is essential. The SDP is a technique developed to meet the variation in communication and information technology convergence environments, allows service providers to rapidly create and deliver convergence services. This paper describes an Open D?TV service delivery platform structure and method for supporting rapid service creation by reusing pre-defined D?TV service components. We describe key components and functionalities of SDP, D?TV Enablers and its combination for service convergence. We show customer targeted mobile advertisement for Open D?TV convergence service example. © 2014 Global IT Research Institute (GIRI).
- KSP 제안 키워드
- Bi-directional, Digital Broadcasting, Digital Era, Electronic commerce(E-Commerce), Information Technology, Interactive services, Key Components, Mobile advertisement, Open IPTV, Platform structure, Research institute