디지털 사이니지(Digital Signage)는 불특정 다수에게 일대 다형태로 정보를 제공하는 디지털 정보 디스플레이(Digital Information Display)에서 사용자의 상황을 인지하여 개인 맞춤형 콘텐츠를 제공하는 상황인지기반 텔레스크린(TeleScreen)으로 진화했으며, 앞으로의 디지털 사이니지는 옥내외에 위치한 다양한 형태의 사이니지들이 주변 환경과 사용자 상황에 따라 서로 협업하여 서비스를 제공하는 오픈스크린 서비스로 발전할 전망이다. 본 고에서는 오픈스크린(Open-Screen) 서비스의 등장 배경과 개념을 소개하고 하고 본 연구원에서 개발한 오픈스크린 서비스 플랫폼 기술을 소개한다.
KSP Keywords
Digital information, Information display, digital signage
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