06MR1100, Development of Super-intelligent Multimedia Anytime-anywhere Realistic TV(SmarTV) Technology,
Chieteuk Ahn
Abstract
정보의 디지털화가 가속화되면서 다양한 멀티미디어에 대한 요구가 증대되고 있다. 이에 따라 정보의 디지털화를 능가하는 정보의 질적 향상에 많은 관심이 집중되면서 3차원(3Dimension) 서비스에 대한 관심이 증대되고 있다. 3D 기술은 정보통신 서비스의 질을 향상시키는데 도움을 줄 것이며, 우리나라의 차세대 성장 동력인 IT 산업의 저변확대와 활성화에 크게 기여하리라 기대된다. 하지만, 현재 3D 산업의 중요성에 대한 이해가 부족하고 서비스에 대한 불확실한 전망으로 인해 3D 기술개발에 어려움이 많다. 따라서 본 연구는 3D 서비스에 대한 수용도 분석과 경제적 가치평가를 통해 3D 서비스에 대한 중요성을 고취시키고 3D 기술개발을 활성화하는데 기여하고자 한다.본 연구에서는 갱 서베이를 통해 3D 서비스에 대한 소비자들의 선호도를 파악하고 3D 기술의 최대 수용처로 나타난 3D 방송서비스에 대한 경제적 가치를 조건부 가치평가법(CVM, Contingent Valuation Method)을 통한 지불의사액(WTP, Willingness to Pay)으로 평가하였다. 이를 통해 3D 방송서비스가 가져다 줄 새로운 부가가치 창출 가능성을 확인하였다.
KSP Keywords
Contingent Valuation Method(CVM), Willingness to pay
Copyright Policy
ETRI KSP Copyright Policy
The materials provided on this website are subject to copyrights owned by ETRI and protected by the Copyright Act. Any reproduction, modification, or distribution, in whole or in part, requires the prior explicit approval of ETRI. However, under Article 24.2 of the Copyright Act, the materials may be freely used provided the user complies with the following terms:
The materials to be used must have attached a Korea Open Government License (KOGL) Type 4 symbol, which is similar to CC-BY-NC-ND (Creative Commons Attribution Non-Commercial No Derivatives License). Users are free to use the materials only for non-commercial purposes, provided that original works are properly cited and that no alterations, modifications, or changes to such works is made. This website may contain materials for which ETRI does not hold full copyright or for which ETRI shares copyright in conjunction with other third parties. Without explicit permission, any use of such materials without KOGL indication is strictly prohibited and will constitute an infringement of the copyright of ETRI or of the relevant copyright holders.
J. Kim et. al, "Trends in Lightweight Kernel for Many core Based High-Performance Computing", Electronics and Telecommunications Trends. Vol. 32, No. 4, 2017, KOGL Type 4: Source Indication + Commercial Use Prohibition + Change Prohibition
J. Sim et.al, “the Fourth Industrial Revolution and ICT – IDX Strategy for leading the Fourth Industrial Revolution”, ETRI Insight, 2017, KOGL Type 4: Source Indication + Commercial Use Prohibition + Change Prohibition
If you have any questions or concerns about these terms of use, or if you would like to request permission to use any material on this website, please feel free to contact us
KOGL Type 4:(Source Indication + Commercial Use Prohibition+Change Prohibition)
Contact ETRI, Research Information Service Section
Privacy Policy
ETRI KSP Privacy Policy
ETRI does not collect personal information from external users who access our Knowledge Sharing Platform (KSP). Unathorized automated collection of researcher information from our platform without ETRI's consent is strictly prohibited.
[Researcher Information Disclosure] ETRI publicly shares specific researcher information related to research outcomes, including the researcher's name, department, work email, and work phone number.
※ ETRI does not share employee photographs with external users without the explicit consent of the researcher. If a researcher provides consent, their photograph may be displayed on the KSP.