방송 통신 융합의 트렌드에 따라 인터넷을 이용한 방송 서비스인 IPTV 서비스가 TPS 중 하나로 시장과 업계에 많은 관심을 끌고 있다. MRG 보고서에 따르면 2005년에 8.8억 달러의 시장을 형성하였으며, 2009년에는 99억 달러의 시장을 예상하고 있다. 최근들어 많은 나라들에서 IPTV 서비스를 개시하였으며, 표준화 기관들도 IPTV 서비스에 더욱 관심을 가지고 표준화를 진행하고 있다. 본 고에서는 전세계 IPTV 서비스 동향에 대해 간략하게 살펴보고, IPTV 기술 및 서비스에 대한 표준화를 진행하고 있는 대표적인 8개 단체들의 활동에 대해 소개하고자 한다.
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