시맨틱 웹 기반의 서비스를 제공하기 위해서는 특정 도메인 지식에 대한 명시적인 명세화 및 지식의 개념과 개념과의 관계를 정형화하는 온톨로지를 통해서 이루어진다. 그러므로 특정 도메인 지식의 명세화와 정형화를 위해서는 관심 있는 도메인내의 지식을 개념화하는 온톨로지의 생성이 필수적이다. 이 논문에서는 택배 마케팅의 잠재 고객에 대한 정보를 검색하기 위해, 시맨틱 웹 기반의 온톨로지 생성을 위한 구체적인 도메인을 설계하고, 생성된 온톨로지를 이용하는 정보 검색 방법을 제안하였다. 제안된 온톨로지를 기반으로 고객의 정보를 수집하는 데이터 검색 로봇을 구현 하였다. 아울러 온톨로지의 생성과 데이터 검색 로봇이 데이터 검색을 정확하게 수행함을 확인 하였다.
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