상세정보
학술대회
Smart Screen Service Platform Enabling Target Advertising
- 발행일
- 201011
- 출처
- International Conference on Information and Communication Technology Convergence (ICTC) 2010, pp.527-528
- 협약과제
- 10MR2600, IPTV 융합서비스 및 콘텐츠 공유를 위한 개방형 IPTV 플랫폼 기술개발, 류원
- 초록
- IP-based communication devices have various features according to their hardware performance such as screen size, computing power, storage, etc. Consequently, suitable services for each device are different. Users can explore brand-new communication services comprising each suitable service of diverse devices. To do this, one single platform responsible for managing service profile and session, synchronizing service among devices, and delivering contents is needed. In this paper, we propose the Smart Screen Service platform to address it. Target advertising service is presented as an example service under the Smart Screen Service platform. © 2010 IEEE.
- KSP 제안 키워드
- Communication device, Communication services, Computing power, IP-Based communication, Service profile, screen size, service platform, target advertising