BROWSE
Detail
Conference Paper
Mobile digital signage system based on service delivery platform location based targeted advertisement service
Cited 14 time in 
Share 
Share
- Authors
- Changwoo Yoon, Hoyeon Lee, Seung Hyun Jeon, Hyunwoo Lee
- Issue Date
- 2011-09
- Citation
- International Conference on Information and Communication Technology Convergence (ICTC) 2011, pp.582-586
- Publisher
- IEEE
- Language
- English
- Type
- Conference Paper
- Abstract
- Digital Signage service is a type of bi-directional digital broadcasting service displaying advertisement contents on big screen TV. We present location based targeted digital signage system using service delivery platform (SDP). We present its architecture, features and service scenarios. © 2011 IEEE.
- KSP Keywords
- Digital Broadcasting, ITS Architecture, Location Based, Service Scenarios, Service delivery platform, bi-directional, digital signage system